The Influencer Reckoning: Why Brands Are Reassessing Mega-Creator Marketing
By Ugochukwu Ugwuanyi Influencer marketing has become one of the defining features of the digital economy. For years, brands eagerly partnered with major content creators...
Category : Business
Dangote Refinery Cuts Diesel Price By N200/litre As Importers Receive New Cargos
Dangote Petroleum Refinery & Petrochemicals has reduced its gantry price of diesel by N200 as importers reportedly receive new shipments. The refinery cut the price...
FG bans importation of cement, poultry foods and pharmaceutical products from countries outside ECOWAS
The Nigerian federal government has expanded its import restrictions, banning a wide range of goods from countries outside the Economic Community of West African States...
MTN suspends airtime, data loan services following new FCCPC rules
MTN Nigeria has temporarily suspended its airtime and data lending service, Xtratime, following new regulatory requirements introduced by the Federal Competition and Consumer Protection Commission...
BREAKING: Egg prices surge to ₦8,500
Mojeed Iyiola, the chairman of the Poultry Association of Nigeria, PAN, Lagos, has explained why egg prices have surged to as much as N8,500 per...
Petrol Price Could Hit ₦2,000/litre If US-Iran War Persists, PETROAN Warns
The Petroleum Products Retail Outlets Owners Association of Nigeria (PETROAN) says petrol price in Nigeria may rise to as high as N2,000 per litre if...
Petrol May Hit ₦1,000/Litre As Dangote Hikes Price
The price of Premium Motor Spirit (petrol) at retail pump stations may soon rise to between N980 and over N1,000 per litre, depending on location...
Dangote predicts Naira will hit N1,000 to $1 this year
The Chairman of the Dangote Group, Aliko Dangote, has predicted that the naira will strengthen significantly this year, projecting that the currency could trade at...
Naira will trade below ₦1,000 per $1 before year-end-Otedola says
Femi Otedola, the chairman of First HoldCo, says he is optimistic that the naira will strengthen meaningfully and will trade below N1,000/$1 before year-end as...
Petrol To Hit ₦1,000/litre As Crude Crosses $70 — Marketers
The pump price of Premium Motor Spirit (petrol) may rise to N1,000 per litre in the coming days due to the surge in crude oil...